Missed call report
The Bedfordshire Missed Call Report
An illustrative look at what happens when a new customer rings a local business.
Example / headline figures
53%
Answered by a person
Example
29%
Went to voicemail
Example
18%
No answer
Example
31%
Called back within 24 hours
Example
When calls get answered.
Example figures — not yet real results.
Example — Answered by a person, by time of day
Example — Answered by a person, by trade
Example findings
Five things the calls suggest.
- 01Some calls reach a person, while others go to voicemail or ring out.
- 02An evening caller may have a different experience from a lunchtime caller.
- 03Saturday mornings are another chance to miss a new enquiry.
- 04A call back does not help if the caller has already rung someone else.
- 05A clear business greeting matters as much as picking up.
What one missed enquiry is worth
The job you never heard about.
Think about the value of one new customer to your business. If the call goes unanswered, you'll never know what they needed.
Example / private scorecard
Example Roofing Ltd
4/10
Fictional business. Example score only.
- 01Answered after 6 rings without a business name
- 02Voicemail, no call back
- 03No answer
Proposed method
How the report will be made.
100 firms. Three test calls each. Let the phone ring for 45 seconds. Leave no message. Name no firm. Results shown above are examples, not findings from completed research.
Request my scorecard
See how your own phone line handles a new enquiry.