Missed enquiry calculator
Calculate your missed enquiry cost.
Use your own figures to estimate the monthly opportunity exposed when enquiries go unanswered.
Starting values — change them to your own figures.
Estimated monthly opportunity exposed
£8,667
Turnover. Estimated gross profit at 40% margin: £3,467 a month.
Illustrative estimate — not a guarantee.
How it's worked out: missed enquiries a week × 52 ÷ 12 × average job value × share that would have become work.
At 40% margin, each job leaves about £1,000. You'd need about 1 extra completed job a month to cover the Complete fee of £595.
First three months, including the founding-client setup fee of £1,695: £3,480.
Not every missed enquiry is a lost sale, and results depend on how many callers you'd have won. No VAT is added to our prices.
Talk this through in a free auditWhat the estimate means.
It multiplies missed enquiries per week by 52, divides by 12, then applies your average customer value and typical enquiry-to-customer conversion rate.
Illustrative estimate — not a guarantee.